Twitter: Discover. Decode. Connect.

Today I’m going to be showing you why I think Twitter is one of the best pre-qualifying tools ever. Whether you’re in HR, recruitment, sales, marketing, business development or a business owner, it’s more important that you recruit and build relationships with people that fit with your culture and your beliefs. I’m going to show you how, with a few easy steps, you can gain valuable insights from twitter that will help you make better decisions.
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By |July 17th, 2012|

Show me the Money ~ Jerry Maguire [ROI of Social Media]

Hello and welcome back it’s Social Media Sean here. The other day I was watching one of my favorite movies – Jerry Maguire. You know that scene where Tom Cruise is yelling at the top of his lungs “Show me the Money!”? Well it really got me thinking that more than ever business owners and executives alike are searching on a quest to find out the direct relation between their social investment and the ROI – the return on investment. One of the big challenges that they’re facing in measuring this is that directly there is no ROI associated with social media. […]

By |June 3rd, 2012|

Having a Blast Representing @VisierAnalytics at #HRTechConf

I am having a blast representing @VisierAnalytics’ social media presence at the 14th Annual HR technology Conference in Madalay Bay Las Vegas – which runs from October 3rd through to the 5th.
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By |October 4th, 2011|

Google Analytics Launch Real-Time Stats

There have been a lot of changes happening on Google Analytics over the last week:  there have been design updates to the new interface, and Google has announced a new option of Google Analytics Premium. […]

By |September 30th, 2011|

Open Letter to Business Leaders – Embrace Social ASAP!

Dear Successful Business Leader,
Your day is full doing what you do best – running your company. You may not have any interest in learning about new social technologies or how they can help you communicate with your audience. You already have great relationships with your customers, and wonder – why would I need to connect with them online too? Here’s the thing though, social is drastically changing the world and the business world. Deciding not to participate is a huge missed opportunity. A few statistics: […]

By |September 8th, 2011|

Pete Cashmore CEO of Mashable with Dennis Crowley Foursquare CEO SXSW

Pete Cashmore, founder and CEO of Mashable, with Dennis Crowley, Foursquare CEO and co-founder – Image courtesy of @mostlylisa via Twitter
There are so many great Social Media and Tech events going on all around the world this year. One really cool thing about Social Media is you can still participate, learn and interact with these events virtually from the comfort of your home or office. Honestly, if you are not into getting your junk inspected at the airports, waiting for flight delays and spending some serious cash you may be better off attending your favorite events online and through twitter anyways. More and more Social Media and Technology events are currently being streamed live over the internet either though Livestream or Ustream. The great thing about these technologies is that they are free to use and they allow you in many cases to participate in a chat with the channel so it feels really interactive, unlike traditional TV.

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By |March 15th, 2011|

Confessions of a Twitterholic – 3 Ways Twitter Is Improving Our World

Hello, my name is Sean and I am a Twitterholic. Well, almost. I first started using and studying twitter about 2 years ago now. I see a massive opportunity to leverage all these new social technologies to bring me and my business into the forefront of the consulting and training industry. Twitter does so much more than just helping my business and other businesses grow. I am connecting with people and other leaders in various industries that, though traditional media, I would of never had the chance to connect with on such a regular and intimate basis. […]

By |November 11th, 2010|

3 Easy Social Media Marketing Strategies You Can Start Today

What I have experienced in business is that having a detailed marketing plan is key to making your business model work for you.  So, is social media marketing any different? NO….of course not.

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By |August 13th, 2010|

Social Media – Waste of Time or Cutting Edge Marketing?

Simply put, social media has become a game changer, but not for everyone. Social media, in my humble opinion, can be the biggest waste of your time, money, energy, and good will. That being said, a Social Media Strategy can be a game changer, and is already being used to effectively influence and grab market share with lightening viral speed.

Here are 3 things to consider when starting your Social Media Marketing Strategy:

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By |August 10th, 2010|

3 Insights From The Book – REWORK by 37signals

If you are anything like me you love to read and understand that the more you learn the more you earn. Make no mistake your BI or your Business Intelligence is directly related to your current level of income in your chosen industry. The good news is that reading is one of the best ways to improve your net worth. I realize some people like reading books of fiction and that’s great, but if you want to improve your income you need to be reading books from people who are more successful then you are or have created something you want to also create for your business or organization.
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By |June 2nd, 2010|